retailinbeweging.nl

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : retailinbeweging.nl/

Character length : 20

Title

Retail in Beweging – Wendy ter Wal

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://retailinbeweging.nl/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”nl”.

Title

Retail in Beweging – Wendy ter Wal

Character length : 40

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
2	7	1	0	0	0

Heading structure in the source code

<H1> Retail in Beweging
<H2> Bericht
<H2> Data-driven category management and assortment….
<H3> To manage STEP 1 an efficient category strategic and operational plan is a pragmatic data driven approach.
<H2> Higher profit and satisfied customer….
<H1> ‘Good, Better, Best
<H2> ‘If you have to compete only on price you are not special enough’
<H2> The power of category roles
<H2> Meest recente berichten
<H2> zoeken in deze website

Word cloud

category14
customer13
assortment9
right9
retail6
step6
price6
product6
needs6
how5
buying5
strategy5
guidelines5
values5
pdf4
print4
revenue4
best4
maximum4
make4
better4
important4
geplaatst4
satisfied4
leads3
different3
data3
example3
naar3
process3
underestimated3
categories3
framework3
analysis3
most3
based3
need3
roles3
compete3
only3
proces3
clear3
brand3
act3
zoeken3
give2
customer…2
reach2
formula2
power2
mix2
hesitate2
further2
level2
relation2
graph2
tailor2
made2
higher2
please2

Keyword matrix

word	title	descriptions	heading
category
customer
assortment
right
retail
step

Two Word cloud

maximum revenue3
for example3
category roles3
most underestimated2
underestimated step2
which category2

Three Word cloud

most underestimated step2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 8 images on this web page.

Alternate attributes for the following 7 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,279 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://retailinbeweging.nl/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://retailinbeweging.nl/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://retailinbeweging.nl/wp-content/themes/twentyseventeen/assets/js/skip-link-focus-fix.js?ver=1.0
http://retailinbeweging.nl/wp-content/themes/twentyseventeen/assets/js/navigation.js?ver=1.0
http://retailinbeweging.nl/wp-content/themes/twentyseventeen/assets/js/global.js?ver=1.0
http://retailinbeweging.nl/wp-content/themes/twentyseventeen/assets/js/jquery.scrollTo.js?ver=2.1.2
http://retailinbeweging.nl/wp-includes/js/wp-embed.min.js?ver=4.7.5

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://retailinbeweging.nl/wp-content/themes/twentyseventeen/style.css?ver=4.7.5
http://retailinbeweging.nl/wp-content/plugins/column-shortcodes/assets/css/shortcodes.css?ver=0.6.9

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 21 different links.
Internal links: 19
External links: 2

External links:

Link text (anchor)	Link strength
linkedin
Ondersteund door WordPress

Internal links:

Link text (anchor)	Link strength
Naar de inhoud springen
Retail in Beweging
Over mij
Opdrachtgevers
Retail College
Contact
Scroll omlaag naar de content
17/03/2017
Data-driven category management and assortment….
Print PDF
12/02/201713/02/2017
Higher profit and satisfied customer….
Print PDF
25/01/2017
‘If you have to compete only on price you are not special enough’
Print PDF
06/01/201702/03/2017
The power of category roles
Print PDF

Website security

109.106.173.110

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

wiha-design.nl

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zakelijksportnetwerkoost.nl

immo-rent.nl

gloss-games.com

cargosecurity.eu

stefan-computers.nl

durlstonefoundation.org

agriwater.nl

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : Retail in Beweging, ( 264px from top )
H2 : Bericht, ( 451.5px from top )
H2 : Data-driven category management and assortment…., ( 531.75px from top )
H3 : To manage STEP 1 an efficient category strategic and operational plan is a pragmatic data driven approach., ( 1665.25px from top )
H2 : Higher profit and satisfied customer…., ( 2651.5px from top )
H1 : ‘Good, Better, Best , ( 3383.5px from top )
H2 : ‘If you have to compete only on price you are not special enough’, ( 4728.75px from top )
H2 : The power of category roles, ( 5983px from top )
H2 : Meest recente berichten, ( 7509.5px from top )
H2 : zoeken in deze website, ( 7916px from top )

Typos

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SEO report of retailinbeweging.nl

Retail in Beweging – Wendy ter Wal

Tasks

SEO

Social

Content

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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